Below was my previous post on my post concerning what could have been Google prime opportunity to assuming the mantle of King of the Messaging Apps/Platform, but Facebook Messenger or WhatsApp(a Facebook property) already won. I guess it’s hard to compete since everyone on Facebook were automatically opted into the service. What’s so good with messaging app if your family and friends aren’t on it, right? Believe me before Facebook Messenger included group video conferencing, I tried getting my family to use the service and it was easy with the Android users but those using iPhones, primarily my parents were more difficult. When everyone used, it it was great, but for whenever the UI and the apps features/capabilities were different at one point for either an Android user vs an iPhone user, it caused confusion, so my family’s adoption of using Hangouts stopped. It still boggles me to still find out that the Android Hangouts app still can’t send video clips, I know this sounds dramatic but I felt betrayed that Google would release this feature on the iPhone app but not for the Android version. Maybe it’s some engineering issue that’s hard to implement that I’m not aware of or because it’s tied to Google Voice and Google Fi for on the Android ecosystem that cause some issue by being able to support it. Maybe that is why Google tried pushing uses to Messenger, now Allo and Duo. maybe they had to scrap development on Hangouts because of the engineering difficulties of supporting a legacy system and the managing directors of Google decided that having a siloed app that worked well on both ecosystems was a higher priority so development and resources stopped for Hangouts.
WhatsApp, Facebook Messenger, Yahoo Messenger, AOL Instant Messenger, Apple’s iMessage, SMS/MMS, Skype, Viber, Line, KIK, Snapchat… oh man is there more? With the advent of the initial merge of Google Voice into Google Hangouts, I feel it’s time(ok a couple months overdue) to discuss Google’s attempt to merge all the features we like in these messaging applications and services into one service and one app. One cross-platform that’s powerful and secure that’s as beloved other previous generations of messaging systems/apps. Google’s move to move away open XMPP protocol disheartening as is was a move away interacting with XMPP-based Unified Communications platforms. I can only assume/hope that Google’s decision was based off of concerns that the protocol may not be secure or stable.
What attracted me to Google Hangouts was the promise of a 1 on 1 or group messaging capabilities sending either an SMS, MMS, instant message( via browser or stand alone app) and/or even collaborate real-time via voice(audio-only) or video. The medium didn’t matter just the connection to that person or person(s). I’m still holding out to see how the product/system evolves, because I’m betting on Google is probably one if not the only company with the resources and klout that can connect all the pieces while still most importantly still being stable(at a global scale) and secure. With the recent news that Google is developing a separate messaging platform/app for more casual users that doesn’t require a google account, it appears that Google is being more open to the idea of less exclusivity and siloing their services and appealing to the increasing number of Internet users around the world. Along with that I see Google’s enterprise moves with their partnership with DialPad (formerly Switch.co), business-grade VOIP-based phone system from the by former Google Voice founders, it all sounds even more promising. I’m with Andrew Martonik of Android Central in that I’m all in with promise of what Google Hangouts is going to be, but I guess I been all in since I ported my number into Google Voice a couple years ago. I sense that a lot of people are.